Viewability drives revenue

Developed for Publishers,
by Publishers.

Why Optimera?
  • Empower sales to confidently sell viewable inventory
  • Direct ads to the most viewable positions in real time
  • Forecast viewable inventory
  • Create viewability targeting Private Marketplaces
  • Eliminate wasteful over delivery
  • Increase open exchange revenue
  • A faster way to optimize delivery towards viewability
  • Make your revenue stack work harder
Trusted By
Optimera is a trusted partner that works with your needs and is not just a cookie cutter option. Optimera is easy to integrate, provides accountable insights that we use to plan, forecast and deliver campaigns resulting in incremental revenue for ADX lines and PMPs.

- Kelly Martin, Programmatic and Yield Operations Manager

CTR Uplift


The more viewable the ad, the higher the click through rate.

Publishers that use Optimera see increases of 2x – 4x CTR!

Solutions for:
  • Display
  • Programmatic
  • Open Exchange
  • Native
  • Video
  • Mobile
  • Content
  • Predictive
  • Real Time Redesign


Optimera allows publishers to do what
they do best and optimizes the rest.